Reframing Rejection: Turning Setbacks into Strategy for Small Business Success

This engaging and practical webinar is designed to help small business owners transform the way they experience and respond to rejection in their business journey. Grounded in the principles of the entrepreneurial mindset, the session offers both mindset shifts and actionable strategies to turn discouragement into direction. Participants will learn how to: - Reframe business rejection as a natural and even valuable part of the entrepreneurial process, rather than a personal failure. They'll explore how successful entrepreneurs use rejection as a tool for growth, learning, and market alignment. - Distinguish between personal and professional rejection, helping them build emotional resilience and avoid internalizing customer “no’s” as a reflection of their worth or capability. - Understand common reasons why customers don’t buy—many of which are unrelated to the quality of the product or service. These insights will help participants stop making harmful assumptions and instead seek clarity through feedback and observation. - Apply rejection as a market research tool, using real-world responses to fine-tune their offers, messaging, and target audience. Participants will walk away with simple, repeatable steps to gather customer feedback and apply it to their marketing strategy. This webinar will empower entrepreneurs with the confidence, clarity, and tools to respond to rejection not with discouragement, but with strategic curiosity—paving the way to more effective marketing and stronger customer relationships. NOTE: By signing up for this webinar, you agree to be automatically subscribed to our (bi)weekly newsletter. You are able to unsubscribe at any point. Thank you for your interest in our webinars and events!

Speaker(s): SaRatta Murphy, www.sarattaspeaks.com

Co-Sponsor(s):

Fee: No Cost